He Xiaopeng: XPeng Aims to Be the First Chinese Brand Launching Smart Driving in Europe

On November 9, 2026, XPeng announced on its official Weibo account that the XPeng GX would serve as the intelligent-driving shuttle for the 7th World Media Summit in Beijing, transporting participating news agencies and journalists. Founder He Xiaopeng then shared the post and said he hopes XPeng can become the first Chinese brand to launch smart driver-assistance in Europe next year, so that users across regions can experience it.

This was a follow-up to statements XPeng made about a month earlier. In October 2026, Liu Xiaoming, head of XPeng's General Intelligent Center, told Bloomberg that the company managed to fine-tune its intelligent-driving system from one European country to another in roughly two weeks. He emphasized that XPeng wants to bring its full-featured system to Europe rather than a watered-down variant. Beyond basic lane keeping and adaptive cruise control, the technology reportedly handles complex urban and highway scenarios, including traffic-sign recognition, avoiding cyclists, and adapting to European driving habits in cities.

Around the same period, XPeng disclosed that cumulative sales in four European markets — Denmark, Norway, France, and Germany — had passed 10,000 units, with the XPeng G6 and G9 taking local sales crowns several times. XPeng is now working closely with European regulators and is sticking to its original plan of formally rolling out NGP, its intelligent navigation pilot system, in Europe in 2027.

As of now, He Xiaopeng's comment is an aspiration rather than a firm timeline. No specific launch date has been confirmed, and European approval for XPeng's driver-assistance features remains pending.