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AI short drama with 160M views earns only CNY 390K as costs flow to clouds

11/12/2026 — 11/12, 11:22·1 sources (all)·1 reports (all)

Key takeaways

  • An AI short drama drew 160 million views but earned only CNY 390,000, while a single 5-second shot could cost over CNY 20 in trial and error…

Background & analysis

On November 12, 2026, at 10:40 a.m., TMTPost published a piece asking who is really footing the bill when AI-generated short dramas run up heavy compute bills. It reported that one AI short drama racked up 1.6亿 views but earned only 39万元, while the trial-and-error cost of a single five-second shot exceeded 20元. According to the article, once ordinary creators flooded into AI short dramas, the steep costs of compute power and experimentation were funnelled mainly to cloud vendors, which led the outlet to ask who ends up paying for all of it. This overview is based on that single report; no further developments have been documented in the available sources, so no additional progress can be reported.

AI-generated from 1 reports · updated 1 day ago

updream
24-hour heatHeat index 37 · peak 74 · 23h ago
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Reports on this story headlines open the original

Yesterday
  1. An AI short drama drew 160 million views but earned only CNY 390,000, while a single 5-second shot can cost over CNY 20 in trial and error alone. The article argues that for ordinary creators entering AI short drama production, high compute and iteration costs largely end up flowing to cloud providers.

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