Study shows ChatGPT captures over 81% of global AI chatbot traffic with record visits

According to a report published on November 9, 2026, a new study by Graphite, a research and growth marketing firm, has found that ChatGPT now accounts for over 81% of total traffic across the world's major AI chatbot tools, with no competitor reaching even a 10% market share. The findings challenge the prevailing narrative that OpenAI's flagship product is losing momentum. In the first half of 2025, ChatGPT's usage surged, but it then spent seven consecutive months in a plateau phase. However, growth has accelerated once again this year. Graphite's analysis shows that monthly visits have climbed nearly 20% and reached an all-time high of 61.35 billion in September 2025. The data also corroborates a report from Business Insider last week stating that ChatGPT's weekly active user count has now reached 1.2 billion. Given that Google Gemini and Anthropic Claude have recently drawn significant attention and are widely considered to be increasingly strong competitive threats to OpenAI, these figures are notably unexpected. The study indicates that despite the rising pressure from rivals, ChatGPT has staged an unexpected resurgence in market dominance.